LA Chinatown Firecracker

L.A. Chinatown Firecracker Run Committee uplifts communities by giving back proceeds from its annual Lunar New Year events to schools, nonprofit organizations, and other community groups. Since its humble beginnings in 1978, Firecracker contributions total more than one million dollars. Its festival attracts more than 25,000 visitors to historic Chinatown each year, including approximately ten thousand event participants.

I joined the Firecracker team in 2019 and I quickly gained increasing responsibilities that currently include sole responsibility for updating the website, writing press releases, and working with media outlets. Additionally, I share responsibilities for social media, marketing emails, and external communications with government offices, partners, and other organizations. I participate in the development of programs and I create promotional materials for these programs. I also created the 2020 sponsorship deck, and I supported updates of the subsequent deck. I also author communications for sponsors, messages from the Directors, etc.

I initiated special projects including pandemic relief efforts involving the procurement of grocery items and prepared meals, allocation of funds, securing and managing collaborations and partnerships, and coordination of PPE and food distributions. Since March 2020, I led the organization’s efforts that presently amount to hundreds of volunteer hours and thousands of dollars towards pandemic relief efforts. Firecracker supported independent, small businesses while feeding front line workers as well as vulnerable seniors and persons with disabilities in need.

Recent Media & Related Highlights include: a live television broadcast interview on CBS News; taped recording of City of Los Angeles Mayor Eric Garcetti; and NBC coverage

Chinatown Library

Board of Directors Friends of the Chinatown Library (FOCL)

I joined the FOCL Board in 2019 to support the City of Los Angeles Chinatown Library programs and services. The FOCL Board actively raises funds and allocates monies to supplement the library collections, programming budgets, and funds needed for the facilities. FOCL makes possible the acquisition of innovative technologies, employment of personnel, and repair and replacement of furniture. Additionally, we administer a scholarship program to support the post-secondary education of graduating high school seniors as well as students enrolled in our neighborhood adult school.

Throughout my service on the FOCL Board, I intentionally focus on operations efficiencies as well as actions to improve community engagement. My contributions range from work with the Bylaws Committee to Scholarships Committee. More recently, I initiated efforts to improve communications for targeted audiences and I was appointed to lead efforts for an overhaul of the website which will launch in March or April 2021.

Chinatown Sustainability Dialogue Group and Los Angeles Downtown 2040 Planning Team

Chinatown Sustainability Dialogue Group

  • Initiated and conducted preliminary meetings with Los Angeles City Planning Department on Chinatown community planning (Downtown 2040 and re:code LA)
  • Various actions in response to the closure of Pacific Alliance Medical Center including communication with elected representatives
  • Presented to Health Commissioners on the preservation of health services in Chinatown. Made recommendations in response to the closure of the Pacific Alliance Medical Center Los Angeles Health Commission (Agenda Item 1 on January 8, 2018) Meeting

Selected Programming

  • Nutrition literacy
  • Initiated and facilitated collaboration, from guiding development through coordination of publicity. Series of nutrition education and healthy cooking workshops held at Castelar Elementary School and conducted by API Forward Movement, 2018


WAPOW, bilingual community quarterly magazine distributed internationally, with primary focus on Los Angeles Chinatown and San Gabriel Valley

Contributors – click to access list

Primarily distribution, with some contributions toward copy writing, editing, and securing event sponsorship

Additional Community Activities

  • Organized communities on issues related to education, housing, homelessness, health services, and more
  • Presented at Los Angeles County Board of Supervisors meetings with focus on community impacts and creative alternatives to expand and make mental health services more accessible
  • Coordinated efforts for 2020 census Chinatown outreach working with multiple U.S. Census Bureau Partner Specialists to partner and collaborate with various community groups; also, with staff in Mayor’s Office of Budget and Innovation on 2020 Census Initiative